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Preliminary Entertainment Media Expo (EMX) Conference Program
EMX CONFERENCE SCHEDULE
(Speakers and times subject to change.)
DAY ONE, AUGUST 30
EMX Opening
9:00-9:15 am
Welcome, Charles Van Horn, IRMA
9:15-9:40 am
It's a Digital World, a New Legal Perspective
Our EMX keynote speaker will explain how big media uses technology and the law to lock down culture and control creativity --to quote the subtitle of his best-selling book Free Culture (Penguin, 2004).
Speaker: Lawrence Lessig, professor, Stanford Law School
9:40-10:00 am
Content Owners' Perspective: A Rebuttal
Obviously, the movie studios may not agree with Professor Lessig's libertarian view of how content may be used and disseminated. Here's another viewpoint from a former RIAA counsel who also has represented record label/movie studio interests in various cases, including Napster.
Speaker: George Borkowski, Mitchell Silberberg & Knupp, partner and chair of the IP & Technology practice
10:00-10:30 am
High Definition: How Big an Impact... And How Soon
Whether it's Blu-ray or HD DVD, it remains to be seen how
many early adopters will gravitate to a new format. Our researcher
will bring some fresh projections on how the media landscape
will be driven by high-definition television.
Speaker: Jim Bottoms, Understanding & Solutions
DVD Conference
Conference Chairman: Larry Jaffee, Medialine
11:00 am-11:45
How The Next-Generation DVD Will Affect The Packaged Media Foodchain
The next-generation disc will require changes in the production process. Here a panel of industry experts at different points in the supply chain -- a technology developer, an authoring expert, a replicator, a studio executive, and a retailer.
Moderator: Todd Collart, Interactual/Sonic
Speaker: Micheal Mulvihill, New Line Home Entertainment; Frank Loverme, Deluxe; Mitchell Rubenstein, Creative Domain; Duncan Wain, Comchoice
11:45 am-12:30 pm
Hollywood Online: DVD and the Internet
DVD-Video has been the savior of Hollywood and has provided a rich new revenue stream for the past eight years. A panel of major studio executives and Internet service providers discuss the growing importance of online communities and connectivity in DVD sales and marketing strategies.
Moderator: Bruce Apar, Mediaware
Speaker: JD Black, Sony Pictures Digital; Steven Apple, Questex Media; Mark Papia, Intermix Media
12:30-2:00 pm
Network Lunch
(Included with All-Access Pass)
2:00-3:00 pm
An Hour With William Friedkin
The Oscar-winning director of the classic 1970s films The
French Connection and The Exorcist reflects on
how DVD has changed Hollywood. He then sits down for a one-on-interview with renowned critic/historian Leonard Maltin.
3:00-3:30 pm
Gaming to the Next Level on A Disc
Interactive games continue to get more complex and adventurous on DVD-Video, and
they're not only showing up on kids' titles. The next-generation technology promises
the user an even new level of sophistication, capacity and realism.
Presenters: Blaine Graboyes, Comchoice; Kim Abrams, B1Media
3:30-4:00 pm
Protecting Assets
A film studio vault is among its most valuable possessions. In this session, an archiving expert and a studio representative discuss state-of-the-art restoration and preservation.
Presenters: Jeff Anthony, Iron Mountain; Bob O'Neil, Universal Studios
6:00-7:00 pm
DVD Awards Reception
7:00-9:00 pm
DVD Entertainment Awards
Entertainment Media Replication Conference
Conference Chairman: Bill Foster, Understanding & Solutions
Organized by Understanding & Solutions
Bringing Tomorrow's Media to Market
The Inside Track on Replicating New Optical Disc Formats
11:00-11:30 am
DualDisc
A tight thickness tolerance and two substrates of different thicknesses are just two of the challenges facing manufacturers of this new audio carrier. A replicator and a testing company provide some insights.
Speakers: Andrew DaPuzzo, Sonopress; Michael Engström, AudioDev
11:30 -11:45 am
Manufacturing UMD
The Sony PSP's 2.4-inch Universal Media Disc can also be used for the distribution of full length movies, creating a whole new pre-recorded media market. This session will provide an overview of the UMD format and the unique aspects of its replication process.
Speaker: Bob Hurley, Sony DADC Americas
Speakers: Masato Otsuka, Memory-Tech; Jim Wu, ODC/Nimbus; others TBA
11:45 am - 12:30 pm
Mastering Next Generation Formats
There are several different solutions for mastering blue laser based media. This session examines some of the options.
Moderator: Bill Foster, Understanding & Solutions
Speakers: Masato Otsuka, Memory-Tech; Jim Wu, ODC/Nimbus; Matt Lindsey, Sony DADC
12:30-2:00 pm
Network Lunch
(Included with All-Access Pass)
2:00-2:30 pm
Blu-ray Disc's 0.1mm Cover Layer
Film or spin-coat? Both have their merits -- the replicatorwill have to choose. The key differences will be highlighted by a developer of each solution.
Panelists: Gordon van Dyke, GE Advanced Materials; Herbert Groothues, Degussa
2:30-3:00 pm
Increasing Capacity of the Next Generation Discs
Neither BD-ROM nor HD DVD-ROM are yet on the market, but already higher capacity versions are promised.
Speakers: Shinya Abe, Panasonic Disc Services; others TBA
3:00 - 4:00 pm
Industry Viewpoint
A panel of system vendors and replicators discuss the current next-generation disc situation from a manufacturing perspective.
Moderator: Terence Keegan, Medialine;
Speakers: Bill Mueller, Cinram; Frank LoVerme, Deluxe; James Steynor, DaTARIUS; Dale Butrymowicz, Singulus
DAY TWO, AUGUST 31
Entertainment Packaging Summit
Conference Chairman: Larry Jaffee, Medialine
9:00-9:05 am
Welcome, Larry Jaffee, Medialine
9:05-9:50 am
EMX Keynote: Creative Excellence:
Seeing With New Eyes
The Walt Disney Company's iconic images like Mickey Mouse and Snow White live more than a half century since they've first surfaced. The home entertainment's worldwide creative chief explains how important packaging is to the empire.
Speaker: Andy Siditsky, Buena Vista Home Entertainment, SVP of Worldwide Creative Services & DVD production
10:00-10:45 am
Special Editions in a Download World
Despite all the media hype regarding electronic distribution and file-sharing, consumers still respond to a well-designed package on a store shelf. This panel discussion will feature representatives from a packaging company, movie studio, record label, and retailer on what sells.
Moderator: Richard Roth, AGI.
Speakers: Ken Rosenblum, Shorewood Packaging; Hugh Brown, Rhino; Phil McKenna, Warner Home Studio Video; Bob Schmolze, Paramount Home Entertainment
11:15 am-12:00 pm
Art Directors Talk Shop: A Panel Discussion
Shrinking budgets and staffs, and quicker turnarounds amid a pressured corporate environment to reap more from back catalogs are just a few of the topics that will be discussed by staffers and freelancers.
Moderator: Gail Marowitz, Sony BMG Music.
Speakers: Michelle Horie, Universal Music Group; Wendy Sherman, ArtSlave; others TBA
12:30-2:00 pm
Network Lunch
(Included with All-Access Pass)
2:00-2:45 pm
The Evolution of DAM
As some of the earliest adopters of DAM systems, print graphics professionals have been evolving DAM solutions for many years through many technological advances. These users share their stories from the "good old days" and trace the evolution of DAM solutions from the earliest systems to the present day. (Shared conference with Entertainment Asset Management Conference.)
Speakers: Kathleen Blackistone, Shorewood Packaging; Jennifer Forest, Universal Music Group; Richard Wietsman, AGI Media
2:45-3:30 pm
How Raw Material Cost Increases Impacting Market
The skyrocketing price of oil and resin has taken a serious toll on polystyrene and polypropylene -- the stuff goes into jewel cases and Amaray-style jewel cases. How packaging companies deal with such economics will be discussed.
Moderator: Tom O'Reilly. One to One magazines
Speakers: Peter Ciriello, Cathulpas; Kim Sorenson, Scanavo; Greg Beno, Nexpak; Eric Jakobowitz, AGI Polymatrix
6:00-7:00 pm
Alex Packaging Reception
7:00-8:00 pm
Alex Packaging Awards
Entertainment Asset Management program
Conference Chairman: Tom Moran, SAVVIS
Organized by G-SAM
10:00-10:45 am
EAM Keynote: The Value Proposition
Richard Eberhart, executive director of G-SAM, will summarize a number of case studies submitted by G-SAM members and selected by the G-SAM Board of Directors as the best examples of DAM implimentations.
11:15-11:55 am
The Best Business Cases for Asset Management
From managing marketing operations to managing an archive of media assets for distribution to securing content during production, these visionary business strategists will share their experiences building the case for their organizations to invest in Digital Asset Management Systems.
Speaker: Mike Jbara, Warner Music Group
11:55 am-12:30 pm
Workflows that Work
Time savings, automation, and other workflow efficiencies derived from DAM implementations. These sessions pull back the covers on important projects and specific workflow solutions that DAM technologies enable. Chris will provide unique insight into how and where Sony Pictures has found success with DAM-related projects.
Speaker: Chris Antonius, Sony Pictures
12:30 - 2:00pm
Networking Lunch
(Included with All-Access Pass)
2:00-2:45 pm
The Evolution of DAM
As some of the earliest adopters of DAM systems, print graphics professionals have been evolving DAM solutions for many years through many technological advances. These users share their stories from the "good old days" and trace the evolution of DAM solutions from the earliest systems to the present day.
(Shared conference with Enttertainment Asset Management Conference.)
Speakers: Kathleen Blackistone, Shorewood Packaging
2:45-3:30 pm
DAM and Distribution -- One Asset, Many Media
The relationship of the media asset to the medium of delivery is one too many. From packaged media to broadcast, broadband and mobile, how are companies using DAM projects to monetize their assets in multiple distribution channels and produce a more compelling ROI model for asset management projects.
Moderator: Tom Moran;
Panelists: Crighton Mather, Quickcut adstream; Anthony J. Magliocco Jr., Controlware; Doug Mielke, Waihona; Phillip Page, Ascent Media
3:30-4:00 pm
EAM Pioneer Award presentation
Recipient: Jonathan Bender from Universal Music
Presenter: Tom Moran, SAVVIS
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